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distinctiveness through continuous use

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Delhi High Court: “Descriptive marks can gain distinctiveness through continuous use” — Court restrains rival from using ‘SACHAMOTI’ for tapioca sago after decades of goodwill established by original user
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Delhi High Court: “Descriptive marks can gain distinctiveness through continuous use” — Court restrains rival from using ‘SACHAMOTI’ for tapioca sago after decades of goodwill established by original user

Court’s decision The Delhi High Court, through Justice Prathiba M. Singh, granted an injunction restraining the defendant from using the trademark “SACHAMOTI” for tapioca sago and related edible products, holding…
Posted by Rawlaw November 14, 2025

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